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How to create a simple signature file in Outlook Express 6 - free!

Why? What should it say?

Outlook Express Email Signature

1. Click on the Tools menu and select Options

2. Click on the Signatures tab.

3. Click on the New button.  In the Signatures box, you will see Signature #1  Default Signature.

4. Under Edit Signature, make sure Text is selected. Then type your signature text.

5. If you want the signature file to automatically appear automatically in your outgoing messages:

a) Under Signature Settings toward the top of the window, click on the box next to Add signatures to all outgoing messages to add a check mark.

b) If you do not want the signature file to automatically appear in messages to which you reply or forward, make sure a check mark appears in front of the Don't add signatures to Replies and Forwards box. (Note: this is the normal thing to do.)

6. Click on OK.

Note: If you choose not to have your signature file appear automatically in your outgoing messages, you can manually add it from the message body of a new message by clicking on the Insert menu and selecting Signature.

If you have any problems, give us a call!

FREE to all Pacific Websites' clients - send in your email signature and we will put it on this page (below) as an example! It will be one more way for people to see what you offer and to find your website. We will even throw in a special tracking code so you can see how many visitors click on your link on this page!


Ideas for email signature files:

Email signatures are easy to set up and give you free advertising.

By putting your business information in your email signature, you may gain more advertising than you can image. For instance, if your email is forwarded to someone else, who knows - maybe the new reader will be looking for what you are offering!

If you post to a forum, you can put a small information box or signature below each of your posts. This is a great way to tell people about yourself and your business. You will also gain a link back to your website to help with your ranking in search engines.


Probably 4 or 5 lines maximum is the general guideline, but there may be instances where you would like to give more information - that's what the Internet is all about. It takes a lot of thought to create a great signature file - take your time, experiment, and look at others'. Don't forget that you can change your email signature file in under a minute!

Some people like to leave a blank line above their top line of words - so that they won't have to leave a space in every email. It depends on how you compose your email.

What to include.

  • your name

  • who you are

  • what your business is about Your biggest gun - most important benefit about your business. (more about this below).

  • a way to subscribe to your newsletter (if one)

  • your web site address - very important - people love to check you out!

  • your email address (not usually necessary, unless you want to use it in a forum or discussion group - but it may be picked up by a spam mail harvester - be careful.)

Here are some good examples of email signatures:

If you have any questions, please contact me. Thank you.
Alan Pattinson
(250) 339-2687
Monday - Friday, 9 to 4

Deborah Dowker,
futspa President

futspa, Foot Care Product Inc.
Beaufort Professional Centre
#205-1819 Beaufort Ave.
Comox, B.C.
V9M 1R9 Canada

Constance Bartenbach
Rental Resources
1-228-818-6671 or 1-888-819-8108

Office hours: Weekdays: 9:00 A.M. to 5:00 P.M., Sat.: 10:00 A.M. to 3:00 P.M., closed Sundays

"The Playground of the South!"

Howard Pattinson
Tide Rip Grizzly Tours
phone: (250) 339-5320
toll free 1-888-643-9319
fax: (250) 339-6294
See grizzly bears eat salmon!

Dove & Michael Hendren


"More than a special kind of place..."

484 Lazo Road, Comox
British Columbia, Canada V9M 3V1

Phone (250) 339-4272
Toll-Free: 1-800-797-9252


Lynda Drury

Floating Stone Enterprises
Asian Silks and Accessories
(250) 337-5824
Merville, British Columbia

In the Heart of Downtown Courtenay
520 5th Street, Courtenay, BC
Vancouver Island Hostel
1-866-603-2060 (toll free)

Pacific Website clients - send in your signature files and we will display it here - Free advertising!


Here is a longer one, with more information/advertising (signatures can be as long as you want):

If you have any questions, please contact me. Thank you.

Alan Pattinson

(250) 339-2687
Monday - Friday, 9 to 5
* * * * * * * * * * * * * * * * * * * * *
Need help with your web site?
Not getting enough visitors - that buy?
NEW SERVICE! Effective links = more visitors.
Ask us today -
* * * * * * * * * * * * * * * * * * * * *.
* * * * * * * * * * * * * * * * * * * * *

Alan Pattinson

Website Promotion and Maintenance

(250) 339-2687
Monday - Friday, 9 to 5
"Over 1,000/day Club" 
* * * * * * * * * * * * * * * * * * * * *
Website Promotion - we get results: 
* * * * * * * * * * * * * * * * * * * * *
Tips from Alan:
Since 1999 I have used 1,600 passwords and logins.
Now I use RoboForm - saves my time, and my clients money. 
* * * * * * ** * * * * * * * * * * * * * *
I use Remind-Me for my daily calendar: 


The tag line or Unique Selling Position (USP).

This is a little commercial to make people curious enough to visit your site. Put some real thought into this line. I see lots of people waste this valuable advertising space by including some quote from some famous person. If your site is about that person, great. Otherwise, let him or her do their own promotion. You should be promoting yourself, not them.

A tagline that really hits home is one that doesn't just 'brand' the poster but one that also supports her USP (or unique selling proposition) -- i.e., not just *how* she is better, different, or quality or whatever, but also *why*).

Another is one that offers something of value -- one that the reader can really take advantage of and get something from.

What I mean is, the bestselling word in the English language is the word 'FREE.' If you offer something for free in your signature file or tagline, your chances of increasing traffic are significantly higher.

It's all about building trust and credibility.

Essentially, the tagline is not meant to get people to visit but meant to get people to do something: subscribe, contact, phone, fill out a form, download, join, read, reprint, you name it. This is called 'DIRECTIONAL MARKETING', since it directs people to do something, and not just 'here's my link, read it.' (I mean, if that's all there is, then why should I click it? Who cares, in other words?)

See ours above? - "HELPING YOUR BUSINESS SUCCEED ONLINE" - that is exactly what service we provide.

A short sentence that differentiates you from others in your business. If you don't have a USP yet (create one!), include a descriptive tagline about you and your business.

"What does your customer WANT from you? NOT, what can you offer to him?"


Borders can place a nice frame around your email signature. Here's a few you could try:





Why not get real fancy:

..*) .*)
(. (. . .`



 Use line breaks and white space to make it easy on the eye. Stay fresh, by changing your email signature around now and then. You can include special season's greetings, promotions, or contest information. This will keep your email recipients "checking you out".

Emphasis - how to make your email signature STAND OUT:

EVERY EMAIL you send can be a SALES message in disguise driving valuable traffic to your website. Email signatures are one MUST HAVE business accessory. Don't be caught without one!

Using CAPITAL letters can really make certain words pop out at the reader. Borders can place a nice frame around your signature.

Get your email signature file working for you - it's free!

also named: email sig, signature file, email sig file...

Pacific Websites ] Top Listings in Search Engines ] Services ] Portfolio ] Make Your Site SELL ] Domain Names ] Saving Money ] Virus ] Maintenance ] Partners ] Search ] [Payments] [Contact]

A-1 Pacific Websites
Alan Pattinson, Internet Consultant
1484 Dogwood Avenue
Comox, British Columbia,
V9M 2Z5 Canada
Phone: 250-339-2687
Monday - Friday 9 AM - 4 PM
Contact us



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Copyright 2000-  Alan Pattinson