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Does Google think that your web site is spam?

Can you "get away" with spamming?

Google, website spam,  and promotion ethics.

Google has extended the penalty notification experiment that was started last year. Google’s Webspam team now works with the Google Sitemaps team to alert some (but not all) site owners of penalties for their site.

What is the spam penalty notification experiment?

In September 2005, Google started to send email messages to some webmasters who used spam elements on their web sites. Google has now extended this program to users of Google Sitemaps.

If you verify your site in Google Sitemaps and then are penalized by the Google webspam team for hidden text on your pages, then Google may explicitly confirm a penalty and offer you a reinclusion request specifically for that site.

Does Google inform all webmasters about spam elements on their sites?

Google does not inform all webmasters when it detect spam elements on a web site:

"If the webspam team detects a spammer that is creating dozens or hundreds of sites with doorway pages followed by a sneaky redirect, there’s no reason that we’d want the spammer to realize that we’d caught those pages.

So Google clearly shouldn’t contact every site that is penalized–it would tip off spammers that they’d been caught, and then the spammers would start over and try to be sneakier next time."

What does this mean to your web site and your Google rankings?

Even if you did not want to do it, there might be some elements that Google considers as spam. Google is still testing this program so its likely that you will not be informed about the problem.

If you have spam elements on your pages, Google will downrank your site, or they will even ban your complete site from their index.

For that reason, you should make sure that your web site does not contain spam elements. You can find a list of 9 elements that search engines consider as spam further down on this page.

Using spam elements on your web site will get your web site banned from Google sooner or later. Focus on ethical search engine optimization methods such as optimizing your web page contents and getting good inbound links.

Code of Ethics *

(* from Axandra SEO tools)

Some search engine optimization companies and software developers use unethical tricks and techniques (collectively called spam) to artificially boost the search engine rankings of a web site. This dilutes the quality of search results and the accuracy of search results becomes questionable.

For this reason, the search engines are continuously trying to trace out the spam techniques which webmasters might be using and penalize or ban them.

They continue to reconstruct their algorithms to prevent spammers from flooding the results page with irrelevant or low quality content.

If you use a web site promotion tool that uses these unethical tricks and techniques, you'll put your web business at severe risk.

Axandra SEO tools use only ethical SEO methods.

The SEO tools are products that use only ethical search engine optimization methods. They use only techniques that produce lasting results and that don't offend search engines.

Search engines consider the following search engine optimization techniques as SPAM. For that reason, Axandra products DO NOT use or promote them:

  • hidden text or hidden links
  • pages loaded with irrelevant words
  • misspelling of well-known web sites
  • unrelated and centralized link farms
  • automatically generated doorway pages
  • cloaking and false redirects
  • duplicated content on multiple pages
  • keyword stuffing
  • other methods that try to trick search engines

You might get short term results with these techniques but it's very likely that your site will be banned from search engines if you use one of these techniques. You'll put your web business at severe risk if you use one of these methods.

Axandra web site promotion tools use only ethical search engine optimization techniques that produce lasting results.

Ethical search engine optimization is about everyone winning.

Ethical search engine optimization leads to a symbiotic relationship:

  • Search engines: They win as they are provided with pages that are easy to understand and that contain the quality information that their visitors search for.

  • Searchers: They win as they are getting what they ask for from the search engines. They search for "green widgets" and get a page about green widgets.

  • Web site owners: They win as they are getting quality visitors who are interested in what their web site has to offer.

Use web site promotion tools that help you to build web sites that are beneficial to web surfers, web site owners and search engines. Avoid spam!

We hope this has answered your question about Website spam and Google.

With permission from Axandra SEO tools. Read more about Website promotion.

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Alan Pattinson, Internet Consultant
1484 Dogwood Avenue
Comox, British Columbia,
V9M 2Z5 Canada
Phone: 250-339-2687
Monday - Friday 9 AM - 4 PM
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